Marketing Music Tours in Latin America

In light of the coming music excitement of Jazz Fest, I was looking at various tour reviews and stumbled across this article: "The Rolling Stones and U2 had not been to Latin America in nearly eight years. And as the massive success of both tours confirm, the region's touring market has matured a lot in that time." Read on to hear more about potential music tour marketability of the region and which of the several veunues and countries the band found most successful.